Payments Explained
Everything you need to know about online payments.Read more ›
Increase your conversion rates by offering the right payment methods
With international credit cards still paving the way for most customers to shop online, merchants and businesses looking to reach out to an international market should supply credit card payments.
The cardholder receives a credit from the issuer. The balance is rolling and settled on a monthly basis
The amount of the purchase is withdrawn from the available balance on the cardholder’s account. If there are not enough funds on the account, the transaction is declined by the issuer.
Cards are loaded with money in advance to create a balance that can be spent.
Domestic cards operate much like international models but are used in specific countries. Allowing mostly debit or credit card payments, these cards are often co-branded with VISA or Mastercard for use outside the country’s borders.
Although co-branded, the domestic branding is often dominant within a country. For example, in Belgium, Bancontact cards are co- branded with Visa or Maestro, although most consumers will simply opt for the localised brand.
The best-known domestic schemes in Europe are:
Wallets are increasing their market share on an international level. They’re user-friendly, convenient and straightforward. As wallets contain delivery and invoice data, they can authenticate the consumer in one single step.
Payment wallets authenticate the consumer and process the payment. The most popular examples are PayPal and Alipay.
Container wallets take care of customer authentication and provide payment data to process the payment method through a known payment method (e.g. VISA or MasterCard). As a consequence, merchants also need to have an acquiring contract with these payment methods to process the payment.
An offline bank transfer enables your customer to pay using a payment reference that they received when purchasing – but authorisation is not instant. When choosing offline bank transfers as a payment method, you should only ship goods upon receipt of the money in your account.
While most payment methods are push- based, a direct debit is a pull-payment method where the merchant withdraws money from the customer account, generally to pay bills or standard, repeat payments.
In traditional models, you would sign a contract with each party and then carry out a direct integration with multiple payment methods. As a consequence you would have multiple reporting formats to deal with, multiple payment terms to manage in your accounting cycles, and multiple contacts to reach out to when you have a problem.
With Worldline, we simplify your life by offering a single solution to accommodate all your needs – and one contact person to help you grow your business.
For example, we have a solution that includes the 14 essential payment methods, to ensure that you offer your customers their preferred local payment method. Streamlined, all-in-one integration. You’ll also get instant access to more than 150 alternative payment methods via your gateway integration, e.g. American Express, PayPal, P24, gift cards.
The Worldline Support Team is here to help.
Learn more about popular topics and find resources that will help you with your Worldline set-up.
Managing day-to-day payment tasks is now easier than ever with our new, intuitive Merchant Portal.
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